Newsletter October 2024
Hello Friends 👋
See how 7-Eleven have been using the 'Power of Play' in our featured case, and Happy Halloween. Let's dive in!
7-Eleven’s Game Changing Strategy: A Case Study 💼
When 7-Eleven wanted to increase customer engagement, and turn casual customers into repeat visitors, they looked to gamification and Flarie Studio.
Using Flarie Studio, 7-Eleven crafted a series of fun branded mobile games, and integrated them into a special gaming tab in their loyalty app. Players can play and compete in these games for exclusive discounts on breakfast and lunch deals. By adding this experience to customers daily routine, 7-Eleven reward positive customer behaviour.
The Results? 🎮 60-minute average playtime per player (30 days) building strong brand awareness and positivity.
The best part? 📈 4x retention rate (30 days), driving loyalty and growth!
Happy Halloween! 👻
During the 'scary season' we see a lot of cool stuff in Flarie Studio. Brands are busy creating Halloween inspired gamification experiences to better connect with their audiences across their channels.
We love this 'Witches Brew' game from Gong Cha Bubble Tea, that was distributed in Social and drove 8 minutes average playtime! Scan or click the QR to check it out.
Whether you are looking to activate gamifiied promotions in social, or a new gamification strategy for your app, Flarie Studio can help you create unforgettable moments for your customers.
Reach out to us anytime ☕
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