--- title: Newsletter July 2025 description: Discover Flarie's latest summer updates, including Asahi's engaging sports campaign and the popular game Evolve. Recharge, relax, and enhance your marketing with Flarie's playful solutions. image: https://flarie.com/hubfs/Blog%20post%20card%2027.png --- [ Insights ](https://flarie.com/learn)   >   [ Newsletter July 2025 ](https://flarie.com/news/newsletter-july-2025) # Newsletter July 2025 #### ![Header-1](https://flarie.com/hubfs/Header-1.png) ## Hello Flarie Friends 👋 While many of us are soaking up the sun (and maybe catching a few Women’s Euro Cup matches), we’re still cooking up some exciting things at Flarie, and so are our partners. ---  #### 🥰 Asahi in Action This season, Asahi is serving up a refreshing mix of gamification and sports sponsorship. Their latest campaign ties into the summer’s biggest games and delivers some serious engagement fizz. Want to see how it all came together?    ![Frame 41124163-1](https://ci3.googleusercontent.com/meips/ADKq_NYu_XYqG__cBFO60vnN5X3jzuXOcZEpWfQZleciw-9nQjpimbn5ns9sGivqBXDLa_3ni1Oicg9ShrdcHNM_ZVaBp4_10lFb3i_9PSbXTN6d-om8C3EdCW9M-QfRt3_8gzhgihiym6hRlX13-IcvI2V8k7A1BtXsZ0ttN_w4e7znAPRTZ9s=s0-d-e1-ft#https://email.flarie.com/hs-fs/hubfs/Frame%2041124163-1.png?width=1120&upscale=true&name=Frame%2041124163-1.png)   | ![image-png-Jun-25-2025-07-57-49-3442-AM](https://ci3.googleusercontent.com/meips/ADKq_NYDNAzVlervyGJbjYkmY6lqEBVO0OaDfDX7H1rMPc7CV2Fj67kXJcZnp-X8-qhT71eD64lD-nlfbVMy6o4ADQDz5kTC24Kw0WAR8z-zdJrrB1OxuLkD6D9-ftkyi0DDQU4kwcYhmQq1m6uvnd5bcsOh_ajCow_rh4GgYFwseUCyp8KR5MlMBjhh7o00XvmxxAsmUKIjmQ0c1yIR_m7fHJlUuvT3bgbCvh7HCI0D=s0-d-e1-ft#https://email.flarie.com/hs-fs/hubfs/image-png-Jun-25-2025-07-57-49-3442-AM.png?width=200&upscale=true&name=image-png-Jun-25-2025-07-57-49-3442-AM.png) *"Flarie Studio has been a perfect fit for us - easy to manage, cost-effective, and highly scalable. It’s enabled us to activate multiple brands and sponsors while keeping the experience seamless for consumers.” * - Martin Baxter, Lead Digital Marketing Manager, Asahi | | --- | --- #### **![🎮](https://fonts.gstatic.com/s/e/notoemoji/16.0/1f3ae/32.png) Game of the Sunbed: Evolve** Looking for the perfect game to tap through while lounging on your sunbed? Meet Evolve. You might recognize it - it was our Game of the Month back in March and it's still going strong as one of our all-time most-loved formats. It’s the perfect mix of relaxing and rewarding.   #### Try it out again or give it a sunny new spin in your next campaign. ![frankie_beach](https://ci3.googleusercontent.com/meips/ADKq_NY3Vm7VO3AJ1u9h_7Ng1y0omo2OgIAYIea-j6QOqtarLHy40Os3pjy5t_Se9q5oXHChD0ec5HqmMIgBmm2OZj0_kN2J7_7kv8IenxbwurgB9qZuOypn-uoac7Mwv13q1eqfR6dz4aq_Yk4K3dwrKebDzJ-vZTl_9i3y7g=s0-d-e1-ft#https://email.flarie.com/hs-fs/hubfs/frankie_beach.png?width=1120&upscale=true&name=frankie_beach.png)   *![⚠️](https://fonts.gstatic.com/s/e/notoemoji/16.0/26a0_fe0f/32.png) Warning: Average playtime is 45min. You and your customers might get stuck. *Sunscreen not included.** --- Whatever your summer plans are, we hope you’re taking time to recharge, relax and maybe even play a game or two.   But if you're in work mode and planning your next activation, just say the word and our experts will jump straight out of the sunbed (with flip-flops flying) to help you out. **---** **Enjoy the sunshine and as always - Be Playful.** The Flarie Team 💛 ![fotter](https://ci3.googleusercontent.com/meips/ADKq_NbUB8k8ubTOaBnbRGC3SmR7CH8NpqHP4zFM9JIC3XYpgxVtzEPGQTtqgx2ipG7lFl1ZoXy9JT96c51HEJH5k21pPbH1KN_nbXChf9AZvTjdh_8PIzbHPJ8SuER3j9MGyohBmrTErgGVQ5lXGew=s0-d-e1-ft#https://email.flarie.com/hs-fs/hubfs/fotter.jpg?width=1200&upscale=true&name=fotter.jpg) . ** ** ### Similar Articles: ![dropdown-icon](https://flarie.com/hubfs/Group%20(1).svg) ![dropdown-icon](https://flarie.com/hubfs/Group.svg) ![dropdown-icon](https://flarie.com/hubfs/Group%20(1).svg) ![dropdown-icon](https://flarie.com/hubfs/Group.svg) [![other-popular-articles](https://flarie.com/hs-fs/hubfs/topgames-2.png?width=542&height=267&name=topgames-2.png) ### Top Branded Gamification Campaigns of 2025: Key Insights for 2026 Top Branded Gamification Campaigns of 2025: Key Insights for 2026 Gamification continued to mature... ](https://flarie.com/news/top-branded-gamification-campaigns-of-2025-key-insights-for-2026) [![other-popular-articles](https://flarie.com/hs-fs/hubfs/kebab.jpg?width=542&height=267&name=kebab.jpg) ### Flarie gets into pizza design Flarie is proud to have a long and continually evolving partnership with Dafgårds. 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Subscribe to learn about Flarie, the lastest in marketing, solutions and updates. ##### Thank You! for subscribing to our newsletter 👋 ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Frankie The Flarienaut", "url" : "https://flarie.com/news/author/frankie-the-flarienaut" }, "dateModified" : "2025-08-04T08:00:14.632Z", "datePublished" : "2025-08-04T08:00:14.000Z", "headline" : "Newsletter July 2025", "image" : [ "https://flarie.com/hubfs/Blog%20post%20card%2027.png" ], "mainEntityOfPage" : { "@id" : "https://flarie.com/news/newsletter-july-2025", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://flarie.com/hubfs/icon_add_game_schedule.png" }, "name" : "Flarie AB" } } ```