Newsletter January 2025
One Month In - Let’s Make This Your Most Playful Year Yet!
2025 is already in full swing. Can you believe we’re already 8.22% through? 😮
At Flarie, we’re off to a super exciting start and we can’t wait to show you how the power of play can elevate your marketing to new heights. 🪐
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🐍 Welcoming the Year of the Snake with Gamification
Cathay Pacific is celebrating Lunar New Year in style with a custom snake game (we call ours Anaconda 🤷♂️) built in Flarie Studio! By blending tradition with play, they’ve created a fun, branded experience that keeps customers engaged while honoring the spirit of the Year of the Snake, a symbol of wisdom and adaptability. Play the game here.
Here’s to a prosperous, playful start to the new year!
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🎮 Introducing: Septie - The Game of the Month
Making its way into our top 10 most popular games since the launch at the end of 2024, Septie is a crowd-pleaser for players and marketers alike.
Here’s why:
An amazing 25 minutes of average playtime per session - Talk about engagement!
With rewarding game mechanics and simple, yet engaging, gameplay, the addictive "match three tiles" concept is a proven hit with players.
Several objects of the same size and shape makes it quick and easy to customize to any brand for any marketeer.
"Septie seamlessly blends stunning design and irresistible gameplay,
making it clear why it’s captivating players of all ages."
- Graham Thompson, Head of Games at Flarie
To showcase its potential, we mocked up a demo for Carrefour—imagine this in their app for example, driving fun and lasting engagement. Why not try it yourself? Play Septie here! 👇

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🚀 New Year, New Features!
In January, we rolled out exciting updates to Flarie Studio, and our favorite is the Stylebar upgrade!
Now you can:
Customize shapes and elevate your buttons and popups with drop shadows, images or gradients.
Fine-tune typography and add links to text.
For the more advanced users, the CSS editor lets you tailor every detail to match your brand perfectly.
These tools give you full creative control, empowering you to craft games that wow your audience and align with your brand identity. 🙌
Ready to bring your ideas to life?
Let’s start designing your next winning game today! Log in to Flarie Studioor schedule a demo here.
We can't wait to see what the remaining 91.78% of the year holds for your brand! Ready to plot some strategies for your gamification world domination? 💪
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