Analytics
Who can use this feature: Admin, Manager, Analyst
The Analytics page gives you an overview of how your Games and Game Centers are performing. You can track player behavior, engagement, and campaign performance over time.
Filter and view data
You can filter analytics data by:
- Specific Game or Game Center
- Date range
This allows you to analyze performance for a single campaign or across all your games.
Export reports
You can download reports directly from the Analytics page.
- Select the data points you want to include
- Export the report for further analysis
You can also enable weekly email reports in your profile settings.
Key metrics
The Analytics page includes the following data points:
Live PlayersPlayers active within the past hour.
PlayersTotal number of unique players.
Avg. Time per PlayerAverage time spent per player.
Avg. Game Rounds per PlayerAverage number of rounds played per player.
Active Days per Player
Average number of days each player was active during the selected period.
Time in GameTotal time spent by all players, shown in hours.
Game LoadsNumber of times games have been loaded.
Game RoundsTotal number of rounds played.
Challenge CompletedNumber of completed challenges.
Graphs
Total graphShows cumulative totals of selected metrics over time.
Per game graphDisplays each game as a separate line. You can change the metric shown on the Y-axis.
Additional insights
ClicksNumber of clicks on custom buttons or CTAs.
Operating systemDistribution of players by OS.
DeviceDistribution by device type.
BrowserDistribution by browser.
UTM statisticsTrack campaign data such as source, medium, campaign, term, and content.
Game-level data
Below the graphs, you can view a table with performance data for each individual game.
This helps you compare results and identify top-performing games.
